Favorite Ingredients: King Arthur Flour

Before we started creating Dessert Experiences, and when we first began baking all those years ago, it was Betty Crocker box mixes all the way. Box mixes are affordable, easy, convenient, and tasty... so why not. But once we attended pastry school, everything changed...
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Baking From Scratch

Learning about ingredients, processes, techniques, and more, made baking from scratch more interesting and enjoyable. It also turned our kitchen into more of a lab, and our creations more into science experiments, as we understood the cause and effect of different ingredients and techniques while pursuing the "perfect" moistness in our cakes, or the "perfect" fluffiness in our frostings.

Perfect Proportions

So, at Sweet Society, when creating our desserts and Dessert Experiences, we only bake from scratch and pride ourselves on that commitment. Not because it requires more time, work, and patience, but because the taste is undeniable and we can create our own specific creations based on our own "experiments". We will always have a special place in our hearts for Betty Crocker and how her box mixes were integral in our original baking adventures, but we've now found our flavors and specific preferences that we can only achieve by baking from scratch.

Amazing Ingredients

And it is with this commitment, that we have chosen to use amazing ingredients when baking. For our butter, we have chosen Plugra, and you can read more about it on our Plugra page. But when it come to the flour, one of the other fundamental building blocks for cakes (and most other desserts), we chose King Arthur Flour. There are a wide array of different types and brands of flour to choose, all with different protein properties and leavening agents... ultimately producing a different final product. We believe King Arthur Flour produces one of the best results, and is why we bake with nothing else.

King Arthur Flour

Before pastry school, we would have thought you were nuts if you said there was a difference between brands of flour, so call us crazy, because there really is. King Arthur Flour is milled from hard red wheat, only using the innermost heart of the wheat berry. They mill the specific part of the berry which produces the richest, gluten-producing protein, while avoiding all the dark mineral particles. The flour itself has a different texture than most brands, and has a deeper color, that when baked with, results in amazing, and delicious, desserts and treats. This why we consider King Arthur Flour one of our favorite ingredients.

Where To Buy King Arthur Flour

You can find King Arthur Flour in your local grocery store... so the next time you're baking something from scratch, give King Arthur a try - you won't be sorry.

p.s. We're not paid in any way to endorse King Arthur Flour, we simply consider it our favorite flour and want to share