Gram It Up: Why We Use Gram Measurements

If you've been around the Sweet Society block, you'll notice that for all of our ingredients, in all of our recipes, we try to use and show you the gram (g) equivalent of any given measurement. 3 and 1/4 cups of flour is 467 grams, 1 and 1/4 tsp of baking soda is 6 grams, and so on. We do this because weighing these ingredients is much more precise of a measurement than scooping them up. And since baking is a science, the more precise you are, the better and more consistent your end product will be.

That's not to say you won't be able to make a delicious Malted Mallow Cake, or Homemade Hostess Cupcakes without weighing everything. So if you're used to the regular cups, tablespoons, and teaspoon measurements, or don't feel like doing anything differently, feel free to keep on doing what you're doing... it's also why we continue to include those measurements right alongside their gram equivalents. Since we're used to weighing everything, it actually just comes as second nature to us, and is something we prefer to do... and we know we'll get precise, consistent results. We also don't run into the issue of "Did I just put in two scoops or three?", which is just an added benefit of using grams. Feel free to do whatever you're comfortable with.

If you're looking to make the change to weighing ingredients, or simply interested in trying it out, we personally use a basic digital scale for our measurements. Feel free to give it a shot and share your experiences in the comments below. Once you go grams, you may never go back :)